INVITATION DESIGN CONCEPT FOR TED BAKER’S PR TEAM TO SEND TO ALL MEDIA FOR PRESS DAY.
The collection was inspired by a finishing school by Ted Baker. A sartorial establishment where
deportment is not that important… and where old-fashioned manners and exceptional style always top the class. Be the exception, never the rule.
The different fun and witty elements play on the concept of the collection and rely on a play on words and lettering to portray the essence of the brand.
The main invitation is a flask that promises to be an instant charm elixir and is disguised in a book teaching charm.
The V.I.P invitation contains the Flask and other elements that will aid the user in being classy, naughty and charming.